In 2022 AIME will focus on being a key platform for a fairer world. Going from creator to co-creator We have built the stage, now let’s fill it.

Over the holidays I’ve been thinking that the challenge is often when an idea lands, and how it’s boxed up. This done well can mean no work at all with everyone loving it, or lots of work

I’m hoping this plan will be less work, less of a sell and easier.

The time is now and here’s how we are going to change the world.

1. Ambassadors

For the first 4 months of 2022 we are going to recruit 1000 Ambassadors of IMAGI-NATION. Ambassadors will get the chance to train at IMAGI-NATION{University} (Note — we move Uni behind the AIME walls, to get in, you gotta be an IMAGI-NATION Ambassador).

200 x 5 Student groups get:

1. Whatsapp group — network
2. Ambassador Hoodie upon completion (Uni Hoodie evolution)
3. State of the NATION event (Uni graduation evolution)
4. Chance to be an unlikely connector
5. First to hear about opportunities and help create change

2. Fashion for Good weeks

Four Fashion Weeks a year,. working with great partners

IMAGINATION

Hoodie Economics gets a play from AIME and we ask designers to donate their most imaginative creation and we profile imaginative fashion for good

Platform — IMAGI-TV events

Partners — Fashion for Good

Reclaimed — made to order

Seaweed Hoodie made to order

MOAH schools

This Hoodie Pays Rent — v2.0 announced

ART

The finale is Hoodie Day with runway shoots around teh world with our team of mentor Ambassadors

1. The opening is the gallery
2. 100 student artists
3. 1 off NFT
4. Each has a made to order item/collection
5. Key Partners
6. Flagship — Hoodie
7. M&C Saatchi — gallery
8. Justin Millar Art

(MOAH Made to order and MOAH schools)

OPPORTUNITY

1. OP Shop Fashion Show
2. AIME’s Op Show takes the stage
3. Key Partners
4. TBC
5. (MOAH made to order and MOAH schools)

3. Festivals

IMAGI-NATION FILM FESTIVAL

1. School Students
2. Hoodie as awards
3. Values and knowledge fields as entry points
4. gAIME of life key feature
5. Key Partners — ILM
6. Job Ops

IMAGI-NATION WRITERS FESTIVAL

1. School students
2. Job Ops
3. Key Partners — TBC
4. Kindness
5. Kindness Hoodie comes year
6. Festival experience with Fuzzy
7. Kindness Fashion range — Made to order
8. Magazine / Zine publised — Year of Kindness
9. Key Partners

• Fuzzy
• Publicis Group

4. NATION

1. MIT labs x 1000000
2. Unlikely connections powering imagination for a fairer world // IMAGI-NATION minutes // UNCx5
3. Key partners

• Ethic
• IKL
• Joseph Mark
• DDB

(Digital with physical embassies)

5. STATE OF THE NATION

Ambassador graduation

• TED talk platform
• They do their own events /speeches/films
• Film it
• We upload
• We release it

6. UNILIKELY CONNECTION JOB AND MENTORING MEETING PLACE (jobs board)

1. On website
2. Jobs/scholarships/internships for those outside the margins
3. Transactional
4. Donation to post and pay what you think is fair
5. Key Partner — Seek

7. WEBSITE

Ambassador profiles

Fashion for Good Week

Festivals

NATION

Jobs

University — Trains our Ambassadors — Our UN

Digital Mentoring

• MOAH
• IMAGI-TV

Get involved

About

• Impact

8. DIGITAL MENTORING

MOAH

Schools let the word of mouth roll

Heroes — see who emerges

Podcast partner TBC

IMAGI-TV

Season 3

Schools apply

MENTORCLASS

1. Campaign in March
2. Partner Alliance to be developed
3. SVA and Microsoft key partners
4. UNESCO key partner
5. Convicts potentially key partner
6. Giving crowdfunding crew
7. Spotlight annually the impact in September — first release Sept 2022

9. ANNUAL REPORT

1. State of the NATION
2. Ambassadors
3. Festivals
4. Fashion for good week
5. NATION
6. Jobs and opportunities
7. Digital Mentoring

10. COMMUNICATIONS AND CHANNELS

1. New website May 2022
2. Embassies
3. Ambassadors Whatsapp groups
4. A night in IMAGI-NATION (Feb 2022 complete)
5. State of the NATION (Annual report) May/June release (Ambassador vids online)
6. IMAGI-TV — Events and weekly mailout
7. Year of Kindness Zine
8. NATION
9. Sunday Kindness
10. MOAH
11. IMGI-TV — Dream Space
12. Mentorclass

11. FUNDING IT

1. Ethic
2. Fashion Week
3. Club of Unlikely connections
4. Core Partners — all of it
5. Project Partners
6. Sponsors
7. Fundraising

Donations

Crowdfunding

CEO 4 good

12. TIMING

January

Ambassador apps open

February

Ambassadors

March

Mentorclass Crowdfund

April

Fashion Week — IMAGINATION

May

Writers festival

June

IMAGI-TV — Dreamspace

July

Fashion

Art

August

Film Festival

September

Mentorclass

October

Kindness Festival

November

December

Fashion

Opportunity

January 2023

IMAGI-TV — Dreamspace release (Binge it)

April 2023

Ambassadors

State of the NATION

Impact

To conclude

Let’s Flip the Script, give away the stage, use our platforms to showcase brilliant talent from outside the margins and accelerate the highways of exchange and unlikely connections needed for a fairer world

JMB

Jan 8, 2022